IBM SPSS Data Collection on Cloud helps deliver a more accurate view of people's attitudes, preferences, and opinions so that this valuable insight can be included in decision-making processes. Today's leading organizations recognize that the key to their business success relies on gaining deeper insight. In order to get a more complete picture, they must utilize data from a variety of different sources. The integrated feedback platform allows organizations to:

• Create a multimodal survey, which will reach all constituents, regardless of language or location.
• Apply sophisticated survey logic and validation to ensure clean, high quality data.
• Control the entire survey process - from design and interviewing through to analysis and reporting.

IBM SPSS Data Collection on Cloud delivers:

• Extended capabilities for mobile interviewing
• Improved call center productivity
• A broader, more extensible feedback platform
• New survey gallery and wizards

Find out more here.